Geek Meet Stockholm With Chris Heilmann of Yahoo

Some key takeaways and links from Chris Heilmann’s excellent and fun talk, mostly on front-end design and optimization, but also touching on many other fun, interesting, creative, and playful subjects. Thanks to him, Robert, Creuna, and all the people who made this event possible, including the participants, of course.  This was my second Geek Meet (first one here).

Background information, Chris’ slides, and my notes are below.  Please add whatever you like to the comments, such names and links to your favorite resources, tools, etc.

Excellent Jason Fried Video

(click image to watch video)

• Topic: Web application design and development. More.
• Format: 30-minute presentation, 30-minute Q&A.
• Venue: Business of Software conference (Sept. ’08, Boston).
• Speaker: Jason Fried, of 37signals, makers of BaseCamp.

Unrelated: Bonus presentation: Grids are Good Design — “Designing in a grid for Web Design” by Mark Boulton. March 10, 2007. SXSW, Austin, Texas.

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Gearing up for Web 2.0 Expo in Berlin

Just a quick post after a busy few weeks back from London:

BuzzPal and I will be in Berlin next week for the Web 2.0 Expo, staying at the Best Western Hotel am Spittelmarkt.

Here’s is my my conference profile, but the best way to connect there will probably be by Twitter (twitter.com/chrisco) or mobile phone (will post the number on Twitter).  Let’s hook up!

Especially other startup founders and teams, prospective team members, freelancers and/or design firms. Also prospective angel investors and of course media and bloggers.

And maybe most of all, to all you other fun and interesting people: Let’s grab a beer and party!

Cheers,
Chris

REMEMBER: “Eighty percent of success is showing up” –Woody Allen

The 4-Stages of Testing Your Web App

Aroxo: The 4-Stages of Testing Your Web Product
By Matt Rogers
2008-2-19
gigaom.com and aroxo.com (original)

Editor’s Note: Matt Rogers is the founder of Aroxo, a novel retail and exchange website based in London. Matt has been chronicling his founder’s experience, and sharing the lessons learned with Found|READ. Earlier posts include How to bootstrap Your Startup and Getting to Launch. His latest installment is about site testing, and how best to “iron out the kinks” prior to launch. Aroxo is almost ready.

Aroxo recently turned a major corner in its development: We moved from closed functional testing to using real live alpha testers — people who’d never seen Aroxo before. Without doubt, this is one of the most revealing, painful, and valuable stages in creating your start-up.

When launching anything you want to ensure that it works, but also that people find it easy and natural to use. Your [internal] functional testing should cover the first objective, your [open] alpha testing should cover the UI.